According to the policy adopted by ICANN, the Internet Corporation for Assigned Names and Numbers, the contact info a domain name is registered with must be correct and up to date at all times. At the same time, this information is openly visible on WHOIS lookup websites and while this may be OK for firms, it may not be very convenient for individuals, because anybody can see their names and their personal home and email addresses, especially in times when identity fraud is not that uncommon. That’s the reason why domain name registrars have introduced a service that conceals the details of their customers without modifying them. The service is referred to as Whois Privacy Protection. In case it is enabled, people will see the details of the registrar, not those of the domain owner, if they make a WHOIS enquiry. The Whois Privacy Protection service is supported by all generic top-level domain name extensions, but it is still not possible to hide your personal info with certain country-code extensions.